Project

Integrated Payment Solutions Firm

Executive thought leadership at scale for a global payments leader processing €60 billion annually across 120+ markets.

year >

industry >

Fintech & Payments

Integrated Payment Solutions Firm

problem >

A global payments and software leader €60B processed annually across 120+ markets needed its C-suite established as the authority on payment infrastructure for enterprise retail and hospitality, in a saturated B2B fintech content space.

Engagement imagery

what we did >

An ongoing fractional-CMO partnership: authentic ghostwritten voices for five C-suite leaders, quarterly content strategy, data-driven research on payment trends, and sustained delivery of six to eight articles per month at peak.

Engagement imagery

result >

A sustained thought-leadership series spanning payments, cloud PMS, sustainability, and technology delivered at velocity without sacrificing voice or accuracy.

.

01

25+

Thought leadership articles delivered

.

02

5

C-suite executives positioned as authorities

Five executives positioned as industry authorities, with 100% client satisfaction across the partnership.

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What is Communications as a Service?

If you use AI, won’t it sound like AI?

What makes you different from a traditional agency?

How fast can you actually deliver?

What happens when we keep working together?

What if we don’t get it right the first time?

Who do you work with?

What is Communications as a Service?

If you use AI, won’t it sound like AI?

What makes you different from a traditional agency?

How fast can you actually deliver?

What happens when we keep working together?

What if we don’t get it right the first time?

Who do you work with?

Angelica Sirotin

angelica sirotin, founder

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